---
title: "Platform Updates — What's New at Selah Creative"
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Changelog

# The platform, getting better on a weekly rhythm.

Every feature below shipped to real agent websites and portals — nothing aspirational, no roadmap padding. Agents are texted when something new lands; the full history lives here.

1.  v3.1 July 18, 2026 Rolling out 
    
    ## Instant home valuations
    
    -   “What's my home worth?” now answers itself — visitors type an address and see an estimated value, a realistic range, and 12 months of neighborhood trend, live on your site, in your site's design.
    -   Recent comparable sales shape every estimate; the full comp-by-comp report unlocks when the homeowner leaves their contact details — which files a qualified seller lead straight into your pipeline.
    -   You get a text the moment someone unlocks a report, with the address and estimated range.
    -   Valuations are computed from public-records data — independent of MLS data, as MLS rules require.
2.  v3.0 July 18, 2026 New 
    
    ## Drive for Dollars, fulfilled in seconds
    
    -   Submit any address from your portal's Drive for Dollars tab and the owner's name, phone, and mailing address are researched automatically and posted to your request card — typically in seconds, not days.
    -   You're texted the moment a result is ready; when no contact can be verified, the card says so honestly and the request is flagged for a human second look.
    -   Every result stays organized on your portal timeline.
3.  v2.4 July 17, 2026 
    
    ## Mission Control — your portal's new command deck
    
    -   A dashboard layer above your lead ledger: active-lead tiles, response-rate ring, a 7-day arrivals chart, pipeline bar, and a needs-attention queue that surfaces exactly which leads are on the clock.
    -   Built into each portal in that site's own design. The lead list, statuses, and save flow you already know are untouched underneath.
4.  v2.3 July 17, 2026 
    
    ## Live listings on every site
    
    -   Current Listings pages went live across the fleet — thousands of active and pending North Jersey listings with photos, updated throughout the day, searchable by town, ZIP, price, and beds.
    -   Every site presents listings in its own design, with full MLS-compliance formatting and attribution.
5.  v2.1 July 16, 2026 
    
    ## The instant layer — texting goes live
    
    -   Carrier-approved business texting is on: new-lead alerts, 48-hour reminders, and reassignment notices now reach you by text, each carrying a direct link to your portal.
    -   Quiet hours are respected automatically (8am–9pm ET); reply STOP any time to opt out.
    -   Event registrations confirm themselves by text within seconds.
6.  v2.0 July 2, 2026 
    
    ## The autonomous dispatcher
    
    -   Fresh seller leads are matched to your towns and delivered to your portal on a daily rhythm — with sensible caps, a trial ramp for new agents, and automatic pause rules that protect lead quality.
    -   Send a lead back with one click and the dispatcher replaces it.
7.  v1.2 June 28–30, 2026 
    
    ## Accountability, wired both ways
    
    -   Portal saves sync to the brokerage CRM automatically — your status updates and outcome notes land where the broker already works.
    -   The 48-hour first-contact clock became real: untouched leads reassign automatically (weekend-aware), so every lead gets a fast first call from someone.
    -   Website contact forms began filing leads directly into the pipeline with consent recorded.
8.  v1.0 June 24–25, 2026 
    
    ## The engine room
    
    -   The shared lead platform launched: private per-agent portals behind real logins, per-agent lead isolation, and a live sync with the brokerage CRM.
    -   The foundation every release since is built on.

On the platform? You'll get a short text when a new feature reaches your site — no action needed, ever. Not on the platform yet? [This is what working with us feels like.](/get-started)

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